Monica is a professional makeup artist specializing in editorial and bridal. Find out more about her services at www.monicamakeupartist.com
What is your morning routine?
My routine actually starts the night before when I prep everything my kids need for the next day. I also make sure to sterilize all of my tools and get all my makeup packed up and ready. In the morning I make sure to wake up early enough to make myself look professional and put together, because as a makeup artist your personal image is representative of your abilities.
Tell us about your career path.
I studied esthetics in college and became a certified esthetician. During that time I also studied at the School of Makeup in Toronto and gained my professional makeup diploma. After graduating, I worked in spas as an esthetician on weekdays and started doing freelance makeup work on weekends. Makeup was always my passion, and as my business gained a following I focused mainly on that. My goal was always to be a thriving freelance makeup artist, not only because I have such a passion for it, but also because I wanted to do something where I would be my own boss and have some flexibility to take care of my kids. I took a bit of a break when I had my kids (almost back to back), but once they were old enough I re-focused on my business again. I currently run my own professional freelance makeup business specializing in editorial and bridal, and I’ve never looked back.
What challenges do you or women face in your industry?
It’s always a challenge to devote enough time and resources into growing my business, especially when I have to balance it with raising a family. Since a lot of my work also takes place on weekends, I sometimes miss out on family-related stuff that happens with my husband and kids on those days.
What advice would you give to young girls who want to be the NEXT you?
In any business, especially any service business, customer service is absolutely essential. I would recommend starting out your career with work that teaches you how to deal directly with customers. Even something like working at a beauty counter in a drug store or in any retail environment will be good training if you ever want to own a business some day. Also, surround yourself with creative people – in my case photographers, models, designers and wedding planners – who have the same passion and goals as you, and can inspire you and push you to be your best.
How do you separate work life from your personal life?
It can be tough at times, especially when you own a business and clients are contacting you at all times of the day. I’ve learned that sometimes I need to prioritize my family first and other times I need to focus strictly on work. The most important thing when it comes to my clients is having open communication and being clear about when I can devote my time strictly to them.
What inspires you?
Creative artists inspire me. I’m always looking for inspiration from other people’s work. Some examples are Mario Testino, a fabulous photographer whose work I really love, as well as makeup artists Patrick Ta and Mario Dedivanovic. Also, all the creative people who I work with and surround myself with every day give me so much inspiration.